On Monday, Fiverr announced that they had closed a $30M C Round. This brings Fiverr’s total funding to 50$M. According to the Wall Street Journal:
The Series C infusion, which boosts Fiverr’s total outside capital to $50 million, will be used to promote a refined version of the four-year-old startup’s product being released Monday and continue its global expansion.1
Along with the new funding, as alluded to in the Wall Street Journal quote, the company launched a complete redesign. Along with the new design, the company launched a whole host of new service categories:
Beginning today, with 10 categories, and rolling out across all categories in coming weeks, Fiverr 3.0 allows buyers to customize their search to suit their very particular needs. For example, if a small business wanted to purchase a voiceover for a new product launch video, it allows the buyer to search and sort by highly specific criteria such as whether the seller is top-rated along with gender, accent and region.2
In a nutshell, Fiverr – if you have never heard of it – is a sort of marketplace where you can buy all sorts of different services for $5:
The first generation of freelancing sites was based on the traditional staffing model, centering on recruiting and outsourcing. Fiverr takes a unique approach by providing an “e-commerce experience” that empowers creative people to package their skills as products — enabling the buying and selling of services in just a few clicks — and eliminating any negotiation friction. This pioneering model effectively offers “Services-as-a-Product,” or SaaP.3
- Lizette Chapman, Wall Street Journal, “Fiverr Raises $30 Million for Services Marketplace,” 11 August 2014 ▲
- Reuters PE Hub, “Fiverr nabs $30 mln Series C,” 11 August 2014 ▲
- Reuters PE Hub, “Fiverr nabs $30 mln Series C,” 11 August 2014 ▲