While Gen X and all the younger generations have had email their entire lives, Baby Boomers and older generations have not. Sure some of the baby boomer generation are familiar with good ole IBM desktops, Prodigy and AOL, and some may even be used to the newest trends in email, many seniors get intimidated by technology and for that reason, don’t use it.
Andre Dettler, an entrepreneur and previous successful Kickstarter Creator, started noticing that his dad Rolf was having trouble with technology.
A worldly traveler, the younger Dettler wanted to share pictures of trips, hiking adventures and other life events with his parents. However, when they would get together he would come to find that his parents never saw the photos he took because downloading them would be too cumbersome. His dad would read an email and download the photo and it would disappear into oblivion (a downloads folder). Sound familiar? I know it happens to my mom.
So Andre created BigHappyInbox a large faced customizable widget interface that allows the more technologically savvy people in the family to set the interwebs up to be fun and easy for older folks.
A four icon system on the main screen lets older folks chose from mail, photos, contacts and newsletters. It’s like the simplistic nature of the email station that filled nursing home rooms across the country, but this time with the media rich messages you and I are used to.
Email: keeps messages and photos attached and displays the email message, along with the photo, in a postcard style display so that the picture or image stays with the text and the text provides much needed context for the photo.
Photos, is where photos go after they appear in a message. It’s also a gallery button should the end user take photos on their tablet.
Contacts: is a simple, graphically rich contact list so that the end user can just click on a relative, or friends name or photo and send them an email message, no need to dig out long url’s or remember to put an @ symbol in an email address.
Newsletter: is a widget based content stream that can be customized with content that the end user wants. For example, Newsletter can give the end user the days weather, sports scores, news and more.
Andre says that BigHappyInbox is a “single app ecosystem for seniors to access email, news and photos in an easy interface allowing the whole family to connect”.
Are the seniors in your life missing out on important events because of the technology curve? Check out BigHappyInbox here.