Sony played it a little different at SXSW Interactive this year. The electronics giant from Japan didn't use the stage to pimp the latest numbers for PS4. Most of the world already knows that they are killing Microsoft's Xbox One, (even Nintendo is). This year at SXSW they played to the true tech geek and [...]
Cartoon Network just announced a new phone only application targeting rapid, short consumption. This is one of the most forward thinking mobile strategies we have come across. It seems that Cartoon Network is way ahead of the curve here.
Sports team engages fans through mobile app built at appsbar.com Appsbar has awarded its App of the Day award to Berlin Crocs for showcasing how clubs, organizations, and their members are utilizing the DIY app builder at appsbar.com to engage their fans through mobile platforms. The app serves as the mobile gateway for the Berlin [...]
Apple isn't big on giant US conventions, conferences and festivals. Sure they hold the WWDC here and there's Macworld as well but Apple is typically, conspicuously from events like CES and until now SXSW with an official presence. This year, Apple is hosting their iTunes Festival alongside the SXSW music festival which officially kicks off [...]
Slacker has teamed up with Slacker Radio to launch the latest entry into the world of streaming music. The space itself is getting crowded with mainstays Pandora, Spotify, and even Slacker Radio holding a dominant role amongst new comers like Beats Music. Slacker Radio and Samsung often have a huge presence at SXSW in Austin [...]
The SXSW accelerator is one of the most popular attractions at the SXSW interactive festival in Austin Texas. In years past some of the bigger high growth potential companies, like Siri, have been featured at the SXSW accelerator. This year was no different except where normally we hear about social local mobile apps and reward [...]
Symphonic metal band hopes to spread the music through mobile app Appsbar has awarded its App of the Day award to The Last Alliance for showcasing how independent bands, artists, and labels are utilizing the DIY app builder at appsbar.com to move their music to mobile platforms. The app serves as the mobile gateway for [...]
Google's Sr Vice President of Android and Chrome, Sundar Pichai took to the stage at SXSW on Sunday afternoon as part of SXSW's Featured Sessions. The session, entitled "Sundar Pichai, conversation with John Batelle", was a fireside chat style session focusing on two of the fastest growing open platforms in the world, Android and Chrome. [...]
Wandoo Plant is built on the premise that if children are actively learning about and doing the thing that they love, they will transcend their reading levels. With that idea as the foundation, Wandoo Planet seeks to expose children to, and help them uncover more of the things that they enjoy.
OnStar is once again on the ground here in Austin for SXSW now through March 16th for both SXSW Interactive and SXSW Music. As in years past OnStar will be teaming up with Chevrolet to give people free rides wherever they need to go downtown. The only caveat, instead of using a smartphone or traditional [...]
